iWedia Strengthens Leadership in ATSC 3.0 with Market-Proven Broadcast Stack for US market

Lausanne, Switzerland – January 8, 2026 – iWedia, a global leader in connected TV software solutions, announces that its market-proven ATSC 3.0 software stack is powering the broadcast functionality of MediaTek’s platforms for premium television sets in the U.S. market.

Developed on MediaTek’s advanced SoC platform and integrated within Android environment, iWedia’s ATSC 3.0 stack delivers unmatched reliability, compliance, and performance for NextGen TV reception.

This deployment confirms iWedia’s role as a trusted technology partner whose software lies at the core of many of the world’s most recognized connected TV devices.

Alongside impeccable user experience, the TV sets rely on seamless ATSC 3.0 functionality that ensures superior broadcast reception.

iWedia’s broadcast software enables full NextGen TV compliance across audio, video, and hybrid broadband services, while optimizing signal stability and system integration to meet the demanding performance criteria of a flagship device.

This collaboration between iWedia and MediaTek demonstrates how strategic alignment among hardware, software, and platform leaders drives industry excellence. The latest project stands as proof that the right partnerships — and the right software — create enduring market success.

“Our long-term cooperation with MediaTek as the leading SoC vendor worldwide continues to deliver exceptional results,” said Zivko Radonjic, Business Development Director at iWedia. “By combining proven broadcast expertise with reliable system integration, we enable manufacturers to accelerate time-to-market while ensuring best-in-class performance for NextGen TV viewers. This latest success story highlights how the right collaboration choices translate into products that set new standards in quality and innovation”.

As NextGen TV adoption grows across the U.S., iWedia remains committed to supporting broadcasters, device makers, and operators with field-proven solutions that simplify ATSC 3.0 integration and certification.

The company continues to expand its portfolio for global OEMs seeking robust, scalable software foundations for their next generation of connected devices.

Meet the team in Las Vegas during CES 2026, from January 6 – 9, to learn more about how iWedia’s software solutions can accelerate your NextGen TV and connected-device roadmap.